
The benefit of a Holiday Card or Calendar sent through traditional postal mail is its longevity and personal impact.
Today many companies use direct mail along with other types of media to increase the effectiveness of marketing campaigns. Don’t fool yourself, in today’s economy, businesses of all sizes are using direct mail to encourage website purchases, or lead to…
Good relations with the Post Office is essential. Follow-up and persistence pays off. The Mailing Experts Inc., helping clients navigate their way through the complexities of the U.S. Postal Service.
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It is true. The USPS says the physical act of holding an envelope in your hands and tearing it open creates an emotional reaction and a sense of anticipation. The UK Royal Mail has determined that our mood will improve…
Businesses today still have great success with direct mail projects. Direct mail marketing is a commitment that will pay off over time, and it works best to think long term before doing your first campaign. The most successful direct mail…
At The Mailing Experts – we can tell you direct mail marketing is still alive and breathing after all these years. If done correctly, the personal and tangible approach of a direct mail campaign will deliver results. This is why…
First of all the definition of a self-mailer is a folded piece that is letter-sized, isn’t mailed in an envelope and doesn’t have a binding. Note: If it has staples in the fold, it is a defined as a booklet,…